Adoption Agency Marketing Case Study
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Website Visits
In First 7 months of 2020
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Adoption Inquires
In First 7 months of 2020
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We helped a non-profit adoption agency become an area leader for hopeful adoptive parents and expectant mothers.
Overview
After transitioning to full-time at her adoption company, the owner of AL Adoptions wanted an advertising expert to help expectant mothers and adoptive parents find the help they needed.
The Solution
We created a lightweight website for people looking into adoption to find resources and get help. To accompany this, we developed a cutting-edge advertising campaign through the Google Ads Grant to maximize AL Adoption’s marketing power.
The Results
From January to July 2020, AL Adoptions received 2,723 total website visits, 1,479 website visits from Google Ads, and 48 form submissions. They’ve already done more home studies this year than in any year prior!